The 98″ FW-BZ53, the brand's flagship could be seen live at the last edition of the MCR 2024 Summit held last October in Castelldefels.
This display combines minimal glare with exceptional image quality and high brightness.
The addition of this display to the existing BRAVIA Professional Displays range increases the options for exceptional quality displays to suit your needs and type of space. This model incorporates its Deep-Black Non-Glare technology incorporating new features designed to optimize the viewing experience of any retail, business or educational institution.
Sony's unique Deep-Black Non-Glare coating means the BZ53L screen benefits from low reflection, high contrast and accurate picture quality.
These features solve the common problems associated with digital signage displayed in harsh environments, with high ambient light or direct illumination. This makes the BZ53L series ideal for showrooms, busy retail stores, large classrooms or corporate meeting rooms and receptions.
Like its predecessors, the BZ53L is designed to be easy to use and incredibly versatile. Demand for digital signage is rapidly increasing as businesses and educational organizations continue to invest in technology. All to facilitate the growing importance of personal experiences, modern hybrid work and online learning.
New intelligent functions
The FW-98BZ30L comes equipped with an XR processor and 440 nits of brightness with unmatched picture quality, a wide viewing angle, thoughtful professional features and an intelligent System on a Chip (SoC) platform.
Like the other models in the BZ30L series, the 98″ model also incorporates sustainable elements, from the use of SORPLAS™ recycled plastic to an ECO Dashboard to gain insight into energy consumption based on settings configuration.
Intelligent features of the 98-inch display include the following:
- Offers a class-leading 47% haze with low-reflection filtering
- Full Array Local Dimming backlight technology for higher contrast and energy efficiency across the entire panel.
- Exceptional brightness of 780 nits to ensure high visibility in various lighting conditions
- Smooth, sharp motion with 120 Hz 4K panel and XR Motion Clarity and XR Clear Image technology
- XR Triluminos Pro XR color enhancement for a wider and more accurate color palette
- Uninterrupted operation and Pro mode for easy customization
Optimized for commercial environments where reliability, picture quality and broad compatibility are required, it has sizes from 43 to 98″. The new addition to this range means Sony offers more display options to meet virtually every demand.
Wide range of models
Moreover, the new BRAVIA 7 (FWD-XR70), 8 (FWD-XR80) and 9 (FWD-XR90) models boast Sony's best-in-class brightness and sound quality.
It has improved color volume, sharp shadow detail in dark scenes and sound emitted directly from the screen, faithfully displaying the intent of the filmmakers.
Ideal for high-end home theater installations, Sony Professional Displays and Solutions' 7, 8 and 9 FWD BRAVIA series benefit from their exclusive 3-year professional customer support. In addition, they are capable of delivering high luminance peaks, deep blacks, supreme contrast and beautifully natural colors.
